At Cashmere Agency, I had the chance to art direct BMW's Chinese New Year 2019 campaign. I researched, concepted, and executed all visuals and assets for the "Fortune in Motion" campaign. The campaign lived across social media, paid advertisements (social media and web banners), BMW USA and dealers' websites, emails, and print.
(Motion by Burak Kurt. HTML by Matthew Dunnerstick)
Back to Top